Having a professional philosophy and a solid professional track record are more effective than calling yourself results-oriented or something similarly canned. Thats why you get a summary and an entire about section on LinkedIn to craft a personal brand statement. I never imagined how this question would resonate with people. individual can include a focus on being creative in tackling new projects, considering Dial-in your brief personal brand statement that you want to present so you can recite it on autopilot. Powerful. is a [3 qualities/traits people use to describe you] {identity/profession] who is dedicated to helping . The best way to describe my personal style is: Simple, timeless and relatable. In most cases you will find consistency from your feedback providers. I am motivated by a desire to help and empower others. these 5 words describe you both professionally and personally. describe you and what would they say about your best work traits? Hi Shelley, Thank you for sharing these wonderful insights. Motivated 3. Here are three types of words that describe your personal brand. The statement of your brand should be something that others can remember easily since you need to be able to use it whenever a networking opportunity arises (baseball game, elevator, social function, etc). Diego Granados doesnt just say he works well with different teams with his personal branding statement example he also explains why. The characteristics of a resourceful A brand is an intangible marketing or business idea that helps people identify a company, product, or person. Your personal brand statement has to be strong, descriptive, short, and catchy all at the same time. Once again its an example of what not to say about yourself. So they end up sounding like everyone else. And I inspire them to take action and Just Do It. I achieve this by developing strategies that work. The goal here is to find one or two things that separate you from your competition and make you unique. After listing the three words, give a brief . To date, Ive had 32,415 comments. The best personal brand statement examples are intimately tied in with the focus of the person who crafted it. Instead, this means this is not the singular focus of how you want to be known. and true to yourself so that your personal brand is the real you. Avoid using too many personal branding words or phrases. If you are one of them, you'd better figure it out. What is your ONE word? Rather, its something you should consult, review, and revise on a continuous basis. Our free tool helps you promote and enhance your personal brand online. Choosing the Perfect Personal Brand Words, A company in the Financial Services or Banking industry, Who currently have job openings for marketing help, That has only been in this role for less than 1 year. 2. Deciding on 3-5 meaningful adjectives to characterize your brand can help you discover how to connect with your ideal audience, your overall messaging, tone of voice, and . Creating a memorable Personal Brand is not about having a "good" voice. This is something that we need to make more clear moving forwards, thank you! 3. professionalism is vital to your professional success and personal growth, so By honing in on these areas, you can start to build a strong personal brand that will serve you well both professionally and personally. 8. Once you have agreed on your brand personality keywords, select supporting words for the main brand personality words. Take your values and goals and wear them on your sleeve (or your personal brand statement). Consider using words in your description that correlate with the four aspects of personal branding: When it comes to personal branding, there are four key aspects to focus on: skills and competence, personality and character, motivation and drive, and achievements and experience. The category was Outdoor Clothing. To do this, ensure you seek feedback from family, friends, colleagues, mentors, customers and anyone who will give you honest feedback. Then, ask a close friend or co-worker what 3 words they'd use. A solid personal brand statement example would be: I help your brand gain visibility online.. Here are our top picks for the best personal brands right now: 1. Contact us and let's discuss your ideas! Whenever you tweet, post, write, or introduce yourself with your 30 second pitch, think about those three words and what they mean to you . You can use more than just a handful of words to describe yourself, and you should. Now, I teach the world how to value themselves and communicate their value to others through open platforms like YouTube, Facebook and Twitter.. You can visit https://www.danbutler.co.uk/ if you need to get a signage. Personal brand statements are brief statements that summarize what you do, why you do it and what differentiates you from others in your field. My experience and feedback has taught me that I bring value to the teams I work with because: I speak geek, marketer, designer, salesperson, client, data whisperer and at some point I tried to learn Shriiwook (Ive always wanted to understand Chewbacca like Han did). Your words wont create your professional brand, but they can certainly help to support it. Choose 3 words that you'd use to describe yourself. This helps you discover your target audience, your visual aesthetic and create guidelines around your brand. You can even quote them in your headline, as long as its an honest quotebut using titles and descriptive personal brand words on yourself that fly too close to the sun will leave you. as part of the process is the following question: Give me 5 words to Motivated 3 . A lot of companies value having employees that will act as brand advocates and will choose applicants with stronger networks and online presence because of that. with executive partners, stakeholders, and clients. Active Adventurous Ambitious Approachable Bohemian Bold Brave Bright Bubbly Calm Candid Carefree Casual Charming Cheerful Classic Collaborative Colorful Cool Cozy Crafty Cultured Daring Delicate Down to Earth Dynamic Edgy Elegant Fearless Fun Aaron Ward is an entrepreneur whose passion is to help creators create and sell digital products online. Put it All Together. Consider how you have had to come up with Plan They see you as organized. While you wont have that challenge, you should be inspired by his precision. But if not, determine what resonates with you the most or ask your feedback providers to rank the list in order of priority of what comes to mind when they think of you. Meanwhile, Expertise contains descriptors of tough-minded Rationals while the final category of Drive roughly corresponds to the active Artisans. The 3 words that describe me the best are patient, intuitive, and multi-tasker. If you want to put your projects front and center, then you can make it seem more sincere by pairing it with personal brand concepts that denote some humility, like curiosity or self-improvement. Frankly, it can make all the difference in short-term job searches as well. If you want to put your projects front and center, then you can make it seem more sincere by pairing it with personal brand concepts that denote some humility, like curiosity or self-improvement. A lot of powerful words for your profiles come in the form of adjectives that we use to describe ourselves. Plus, these qualities are always attractive in a professional setting. This person describes herself by what she loves to do: Writer, Designer, Researcher: Sr. I consider myself to be driven because I'm always working toward a new goal and refuse to give up if met with any obstacles. Have data-backed and tactical advice to share? Looking at Target as an example most of us are familiar with, it . Its always good to keep learning! Denise Duffield-Thomas - Lucky Bitch. And you should use it there, in your email signature, in your blog postings or comments, as your LinkedIn Professional Headline, and anywhere else where its appropriate to promote yourself. co-worker or a difficult client and how you have handled it professionally. I also ask the additional question from the employer perspective: How would an employer Shelley, until recently when I was working with a fantastic HR person (who taught me so much with her incredible skills), had I ever considered a personal brand. I also invite you to join our LinkedIn group, "Personal Brand Development for Leaders" so you can learn and share with others in our community. Meticulous and adaptable go hand-in-hand and are two great words to describe yourself. Explain why you chose them. Your Look and Style. He was thrilled! Use these on all of your online profiles, including your LinkedIn, resume, and portfolio. Words to Describe Yourself on a Resume . speak volumes about you as a leader, professional, and individual when it comes That's simple, succinct, and it's enough of a teaser to get a response like: "Wow, tell me how you do that.". These will be guiding factors in helping solidify your brand personality. Synonyms that are currently popular A person who is stylish or follows current fashion trends is described as chic. It sounds like youre trying to appeal to people who want to be seen as clever or unique, and the word builder definitely has a positive connotation. Aaron Ward. How you handle tough ethical dilemmas can speak volumes Goal - oriented What steps are necessary to make your desired personal brand a reality? You dont necessarily need a personal brand logo to stick in peoples memories, but it definitely helpsand its really part of a wider effort to Job seekers who dont think personal branding is worth their time are going to be sorely disappointed waiting for their phones to ring. Personal Brands: It's not just about products or services anymore you can build your own personas through social media and hence boost your brand. You might even want to, speak with a personal branding consultant. Make 2 lists. shun away from using your integrity for short-term financial gain? Brevity begets precision. Having a professional philosophy and a solid professional track record are more effective than calling yourself results-oriented or something similarly canned. Examples of brands: Coca Cola, Nike, Gong. Who better to trust for a personal branding statement example than a personal branding coach? As an individual, you have values and virtues, just as organizations do. Glad that you enjoyed the list and we're just as surprised as you are that most job applicants don't go through this process as well. in those situations? The words in this category focus on skills and abilities, how the individual does his or her job well. In order to be effective, it needs to stay current. You spent time on it, dont you want others to see it? No matter your career path, you want to be able to do the same. If you want to download this list as a PDF, you can do that right . It's about having your own voice. The best brands have a clearly defined personality that is specific in their . Its a key weapon in your arsenal because it provides a quick, top-level understanding of what you stand for without making others read a whole bio. With more and more people developing their personal brand statements, some common trends are starting to emerge. Narrow it down to three words that align with your personal brand and the organization Look at your adjective list and organization research. You have to read and readjust to get an idea of their experience and brand statement. Wendi Weiner 5 Min Read Whenever I work with clients to develop their personal brand, one of the first pieces of information I seek to extract from them as part of the process is the following question: They can active role in trying to apply your own knowledge on a topic while also taking The four aspects of personal brand words. So what about your brand? Your Expertise Your Personal Brand. When Im not advocating for exceptional candidate experience or teaching my coworkers the ins and outs of LinkedIn, Im on Linkedin sharing professional insight, in my home office making lightweight clay earrings, or watering my plants. As you know by now, your personal brand statement is not something you create once and then forget about. Once you understand how you want to be perceived, you can proactively explain your brand to others, with body language, gestures, personality, etc. Of these personal branding statement examples, hers stands out with its creativity and use of storytelling. Social Media Amplification (The Modern Guide to Drive ROI), How to Create the Most Influential Brand Evangelists. For the past 15+ years, I have been at the forefront of digital evolution and transformation as an intrepid business strategist, thought leader, and functional operator, and called on to develop solutions and technologies that have enabled stronger customer engagement, retention, and loyalty.. Its a subtle difference that most people miss. thinking and good judgment in times of stress. Character points to strong moral and ethical principles and for those that identified a word in this category, it means above all else this is how they want to be known. Intelligent. Does Your Brand Need Them. After I spent hundreds of hours networking on my LinkedIn, I was sourced by a Google recruiter and now sit on their staffing team. Its important to not confuse your messaging with your personal branding. I wonder if you see that pattern, too. If they also used similar words to describe your freelance personal brand, then you're already on the right track. Conduct a personal brand audit. But beware of using titles and personal branding words that are too over-the-top itll just leave you with nothing. Elizabeth has developed a highly engaged audience on LinkedIn by offering job search advice and sharing more from her personal life. If youve ever cringed a little at someones LinkedIn profile then you know what Im talking about. Thats not bad. Use personal brand adjectives sparingly and in. When expanded it provides a list of search options that will switch the search inputs to match the current selection. We have it front and center. She expresses her excitement for the brands that she has worked for and establishes herself as an employee advocate. when it comes to specific tasks and projects, but also in daily relationships The answer to this question helps us cut through the clutter. Your story is your brand. Nothing is more off-putting than a company who's name and tagline say nothing. Use those personal brand words to start crafting your own brand. Synonyms: aristocratic, patrician, high-born . The reason for this question and subsequent follow-up is to learn how a client sees himself or herself. The big picture of the business, the intricate details of the solution at hand, and key stepping stones of the process are collective aspects of the work you do. You can practice this easily. Jot down your favorites and then narrow them down to your top 3-5. I'm very patient and take recruiting new people for suitable positions very seriously. Youre a builder of communities with your weekly newsletter, really? This button displays the currently selected search type. Or even a "great" voice. If you aren't getting the callbacks you'd hoped for, then this is for you (and it's free). It will give you a clear vision of "where your going." For example, do you sell products based on the lowest price, or are you an exclusive dealer. "Innovation is in my bloodI seek to find ways to adapt when needed and disrupt when possible. Having a short brand statement means that you will be able to market yourself quickly whenever a chance for networking arises (on the subway, for instance). I am also certified in solving problems. These keywords that describe your industry expertise are: I am an effective and versatile creative strategist who is resourceful, methodical, experimental, and curious. That establishes trust and shows to potential clients that he understands their pain points and how to solve for them. Im a Growth Marketing Strategist, aka The Strategy Hacker, who empowers brands to achieve next-level success, maximize revenue, elevate brand authority, establish powerful communities, and skyrocket business growth through cutting-edge marketing strategies and results-driven social media solutions.. A strong personal brand can open up doors to speaking engagements, job interviews, promotions, client relationships, and overall business success. Take a look at this example in which someone calls herself an influencer of change.. function load(e){var t=document.getElementsByTagName("head")[0],n=document.createElement("link");return n.type="text/css",n.rel="stylesheet",n.href=e,t.appendChild(n),n}load('//unpkg.com/cta.css@2.0.2'); Everybody tells you that you have to have an effective 30-second elevator pitch.. Words in this category stress movement, taking things from one point to another point. Thanks to people like you and J for being willing to share your incredible insights. Although this is a great place to put it, too often we see people ignore LinkedIn as an outlet. to describe yourself when building brand, one of the first pieces of information I seek to extract from them If youre careful, you can use words like award-winning, community advocate, and side hustle to highlight your achievements or community roles. Get help for patent invention InventHelp experts. He turned a history degree into a fulfilling career in digital marketing and UX, then founded Employed Historian to show others how to do it for themselves, too. If youre looking to make your personal brand more irresistible, check out these brand words that will help get you there! and overcome those trials and tribulations that will resonate with prospective employers List everything that you love about the work you're doing, and make another list about all of the things you'd prefer not to be doing. dishonest. At the core of his personal brand is a beautiful portfolio website, made in Webflow. Word to the wise: theres a fine line between letting your achievements speak for themselves and boasting. Consider if you have Im The Mary Poppins of CX/UX. that could potentially compromise your internal moral compass or professional You can also use words like proven and seasoned to show that you have the experience to back up your claims. As we just covered, a personal brand statement is a concise way of letting other people know what you do and why youre different and are usually no more than two sentences. Be sure to take note of those too and choose words are a great fit for your brand and your business. Consider things like your personality features, why people enjoy working with you and things people consistently come to you for help with. Product Brands: It involves promoting one individual product which requires good market research and accurate targeting for your market and personas. As a solopreneur and owner of, career; life lessons; performance; personal growth. Hard-working 2 . Start Online. You can use descriptive words in your headline to give people an idea of what youre all about just make sure theyre honest! the words themselves are just a means to that end, so dont stress out over finding a single perfect word or phrase to describe you. I am straightforward and reliable, and I support others with compassion. Think about these brand words that describe your expertise: Consider these words to describe your personality or character: Choose something to describe your motivation or drive, too: If youre careful, you can use these words to highlight your achievements or community roles, too. Give your company a competitive edge and your team a professional boost. Additional words include versatile, resourceful and adaptable. and even prospective clients. Whenever I work with clients to develop their personal Consider your qualities. Another example might be: Bruce is an analytical, intelligent, and collaborative CEO who is dedicated to helping millennials have fun through expanding affordable gyms in the US. If you look at any strong personal branding statement example you will find that this is the main focus. Thanks for this article and thought process. It will help with networking, gaining trust within your industry, and standing out from others in your field. Those are the personality traits your brand needs to fully represent from here on out in all of its visual and verbal communications. Fatma Repha From Thrifty Phat. It will save you time and effort while achieving your goals of growing your personal brand. It's called The Power of Three. He uses language that anyone could understand and highlights how he has unique knowledge that he uses to help and teach people. Now that you have some personal brand statement examples to get you going, you need to get the most out of your final product. your personal brand. It's you. Define who you are. Do clients feel that strongly about your brand? Now its time to craft your own. I fly in, find the true problems, improve everything I can, make the magic happen, sing a few songs, and fly away to the next project or I can stick around! 6 Steps for Creating Your Personal Brand. Follow these steps to prepare for when employers say 'Describe yourself in three words': 1. Required fields are marked *. Being resourceful requires applying good critical It isnt evocative, but it works. encountered a situation where you have had to work with a difficult Why? Picture Credits: Nike. Mix and match them to create a professional persona that accurately reflects who you are. We expect that with correspondence with a bank, not a person. Not many entrepreneurs can carry off 'wearing' their brand but Denise does and does it well. The first step to building your personal brand is knowing yourself and your personality. about your character and credibility. I cannot emphasize this fact enough when looking for a job you have to be willing to be your own advocate. Good luck with your job hunting! Words to Describe Your Brand. Brevity begets precision. So what kind of personal brand words should you use to describe yourself? BrandYourself Blog | ORM and Personal Branding. Hopefully, with a good sentence, an employer will want to know about you. However, as with most things, its far more effective to keep it simple then to overload people with a lot of information that can take away from where you really add value. Denise Duffield-Thomas is another example of exceptional personal branding. The. aristocratic or having or showing fine personal qualities or high moral principles and ideals. For example, take a look at this person who calls themselves an influencer of change.. Think about why you are choosing these words and how they relate to your brands values. Andrea Perez uses powerful adjectives to describe who she is and her valuable experience as a consumer marketer. To help you understand this concept, keep educating yourself on how it ties in with your professional goals. Thats simple, succinct, and its enough of a teaser to get a response like: Wow, tell me how you do that. Thats your invitation to elaborate on your 30-second elevator pitch. . Some rules: Each cannot exceed 3 words. Darrell Franklins personal branding statement makes it clear that innovation an important skill for his role is a core part of his DNA. One thing to remember, your personal brand statement is not your job title! Choose a word or phrase that describes your motivation for making sales. to be resourceful Frankly, it can make all the difference in short-term job searches as well. Using the right personal brand words is one of the most effective ways you can resonate with your audience. Successful branding involves just three steps: Identify your Brand Attributes: Identify what makes you different from your peers and competitors. I specialize in making the branding process personal. Your personal brand statement combines these into a short, punchy narrative. That's a very interesting way to use it! Its the essence of who you are, distilled to just a few words. When you present your personal brand statement to someone else they will likely circle back around to you later if they want to work together. Think about these brand words that describe your expertise:A small number of people can use their achievements to fuel their personal brands in a tasteful way. Patagonia. If you get multiple words or themes determine if one word stands out more than the others. Be sure to take note of those too and choose words are a great fit for your brand and your business. Thats where verbs come in: they do a better job of demonstrating your brand rather than just advertising it. Thats the long and short of it. it comes to a grey area that you have never been exposed to. Most professionals on LinkedIn use adjectives to describe themselves, but this is not the best way to communicate your brand. And he throws in a Star Wars reference that both shows off his sense of humor and appeals to his audience.